Rob Anderson is the principal of Robert James Realty and has 14+ years of experience in the real estate market on the Sunshine Coast. Previously based in London Rob had built up his own business renovating 4 and 5* Hotels in central London including Landmark, Hilton and Marriott Hotels. The company also operated a maintenance division servicing both commercial and residential clients.
Having first invested into the Queensland property market in 2001 Rob eventually made the move in 2004 with his family. Starting in commercial property leasing and business broking he moved into the residential property market purchasing Elders Real Estate Noosa in 2007, followed by Noosa Realty & Ray White Doonan.
The businesses were transformed into Robert James realty to help initiate growth through expanding across the Sunshine Coast.
How Rob Delivers For You
Rob’s and RJR’s ethos is Honesty and Integrity is the standard that sets them apart in their business. Transparency around advertising is just one part where many traditional real estate agents have been using client dollars to promote their business not even recognising the changes in the best way to sell property.
When most of them began trading, print advertising was the only game in town. The Weekend Shopper, Job Classifieds and The Trading Post were the places people went to find bargains, jobs and cars. Now we have Gumtree, Seek and Carsales.com.
But most of those other real estate agents still spend millions each year on traditional, expensive, print advertising. And it’s not their money, they’re spending it’s yours, since those expensive costs are taken away from the sale price of your home!
But all of that would be fine if those print magazines and newspapers were where the buyers were still looking.
But they’re not.
The latest statistics show that in 2018, property buyers in Australia visited the biggest property advertising websites over 100 million times, and launched their apps over 31 million times. Every month. Over 90% of all Real Estate transactions are researched online according to rea so really 90% .
That’s why Rob and the team have spent a lot of time getting very very good at figuring out exactly how to market your property digitally. And it works.
Rob has helped many vendors sell their property in the last year, and the team has helped hundreds at the same time saving them $1,000’s in advertising cost.